Overview
90% of business presentations are done for a purpose over and above information giving - they are done to make the audience take some specific action. With this in mind, this 2-day course takes a different approach to presentations skills training that focuses upon the actions that the presenter wishes the audience to take after the presentation.
Prerequisites
Each participant must bring the topic and some background information concerning a specific presentation that they have to give within the next six weeks.
Course duration
2 Days
Course outline
What is a Presentation?
- WIIFM Statement
- B COZ Statements
- What is a Presentation?
- End Result of a Presentation
The Audience
- Research and Questioning
- Attitude
- Prior Knowledge
- Friendships/Fears
- Influence with the Decision Makers
- Power
You - The Presenter
Structure of Presentation
- Body of Presentation
- Call for Action
- Argument Flow
Organizing Supporting Materials
Comparing Different Forms of Support Materials
Hints on Using Support Materials
- Flip Chart
- Overheads
- Slides
Preparing the Presentation
- 'Set' Appearance
- Appearance of the Materials
- Your Appearance
- Putting Impact into a Presentation
Rapport
Handling Audiences
Questions
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